OUR STORY

Hi, I’m Agota, founder & head nutritionist. But mainly, I’m a dog mom just like you – a loving pet parent. And this is my story.

OUR STORY
Hi, I’m Agota, founder & head nutritionist. But mainly, I’m a dog mom just like you – a loving pet parent. And this is my story.

A RUFF TIMELINE

2018 MARCH

I adopted Elly from a shelter. But joy turned to fear when she fell ill with heart failure. Doctors gave her two weeks to live. I refused to accept it.

2018 JUNE

Driven by desperation, I sought help from KetoPet, and Helsinki University pet nutrition experts and discovered the root cause: sugar overload in pet food. I switched Elly to a raw diet, and miracles began.

2018 AUGUST

Elly's recovery inspired me to share our story online. Soon, I found myself connected with others facing similar struggles. A mission was born.

2019 SEPTEMBER

ZENOO begins, with me personally crafting frozen raw food sourced from local farmers. I pour my heart into every aspect of production and delivery, ensuring the highest quality.

2020 DECEMBER

Like many busy pet parents, I needed an easier way to prepare raw food. So, our food technologists and I introduced freeze-dried raw food, offering the same nutrition with added convenience.

TO BE CONTINUED

Every ingredient, every recipe, carefully selected for your pet's well-being. Yet, the journey doesn't end here. New flavors, new recipes, the story continues.

CHOOSE FROM
2 DIFFERENT RECIPES

Beef recipe

• Perfect for fussy eaters, enhanced with Italian bresaola
• Joint-supporting natural collagen from beef trachea
• Packed with vitamins from organ meats and wild fish
• Energy-boosting B vitamins for a healthy, active life

Turkey recipe

• Lean protein source for active dogs
• Natural calcium for strong bones and teeth
• Italian zucchini for easy digestion
• Prebiotics for healthy gut and immunity

Beef

• Best for picky eaters
• Enhanced flavour with Italian bresaola
• Nutritious protein source

Turkey

• Best for sensitive tummies
• Includes courgette for improved digestion
• Lean protein source